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Changing The Sales Game


Jan 11, 2021

Why do businesses fail? Is the business owner or CEO to blame? How does a business leader keep their business moving forward and thriving beyond surviving? What are all the influencers that can affect success? These are very important questions for anyone in business. Seeing businesses fail every day is real. So how do we not become part of the statistics?

 Connie's guest today is Tony Guarnaccia. Tony has helped thousands of businesses survive crises. Whether it was post 9/11, during the Great Recession or amidst massive company acquisitions, Tony has helped businesses navigate the uncertainties and emerge stronger on the other side.

 As a child, Tony experienced firsthand the devastating crisis of business failure when his parents’ small business failed, and they lost everything, including their home. Its impact on his life was powerful. 

Tony worked with, literally, the best businesses in every industry, including Google, Microsoft, ADP, Ford, BMW, Mohegan Sun, and Morgan Stanley to name a few. And he has helped grow over 10,000 small businesses and a dozen Fortune 500 companies.